By Alan Cooper
The crucial interplay layout consultant, absolutely revised and up to date for the cellular age
About Face: The necessities of interplay layout, Fourth Edition is the newest replace to the booklet that formed and advanced the panorama of interplay layout. This complete consultant takes the global shift to smartphones and capsules into consideration. New info contains discussions on cellular apps, contact interfaces, monitor measurement issues, and more. The new full-color inside and specific format higher illustrate glossy layout concepts.
The interplay layout occupation is blooming with the luck of design-intensive businesses, priming consumers to anticipate "design" as a serious factor of market good fortune. shoppers have little tolerance for web pages, apps, and units that do not stay as much as their expectancies, and the responding shift in company philosophy has turn into widespread. About Face is the ebook that brought...
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Extra info for About Face. The Essentials of Interaction Design
The conventional development process assumes that the user interface should be addressed after coding begins—sometimes even after it ends. But just as you cannot effectively design a building after construction begins, you cannot easily make an application serve users’ goals as soon as a significant and inflexible code base is in place. Finally, when companies do focus on the users, they tend to pay too much attention to the tasks users engage in and not enough attention to their goals in performing those tasks.
Although research practiced by designers takes us part of the way to Goal-Directed Design solutions, a translation gap still exists between research results and design details. The puzzle is missing several pieces, as we will discuss next. Between research and blueprint: Models, requirements, and frameworks Few design methods in common use today incorporate a means of effectively and systematically translating the knowledge gathered during research into a detailed design specification. Part of the reason for this has already been identified: Designers have historically been out of the research loop and have had to rely on third-person accounts of user behaviors and desires.
Are they the same for all users? Do they change over time? We’ll try to answer those questions in the remainder of this chapter. Users’ goals are often quite different from what we might guess them to be. For example, we might think that an accounting clerk’s goal is to process invoices efficiently. This is probably not true. Efficient invoice processing is more likely the goal of the clerk’s employer. The clerk probably concentrates on goals like appearing competent at his job and keeping himself engaged with his work while performing routine and repetitive tasks—although he may not verbally (or even consciously) acknowledge this.
About Face. The Essentials of Interaction Design by Alan Cooper